Gone are the days of head-to-toe Barbie pink, and the era of adding a pop of red to winter ensembles has taken a backseat. In the realm of fashion, 2024 heralds the rise of maroon as the ultimate “It” color, as declared by the fashion icon Zendaya.
On January 25, the 27-year-old graced Paris with her presence at Fendi’s couture show, adorning herself in a rib-knit maroon halter dress. Paired with an ombré maroon lip and her newly embraced microbangs, Zendaya effortlessly emanated a “Leonard Nimoy at the Star Trek ball” vibe, and it was nothing short of spectacular.
Styled by the renowned image architect Law Roach, Zendaya’s ensemble was further elevated with pointed-toe Louboutins and a diamond choker necklace that likely surpassed the value of most. Roach, seated front row at the Fendi show, undoubtedly played a pivotal role in sculpting this masterpiece.
In another corner of the celebrity style universe, Dua Lipa joined the maroon movement with an all-encompassing embrace. Notably, her hair has been adorned in a purpley-pink shade for weeks, serving as a testament to her prophetic influence on fashion trends.
Similarly gracing the Fendi show, Korean actor Song Hye Kyo adopted a more subdued maroon approach. Pairing opaque maroon tights with stiletto platform heels, she elegantly contrasted her timeless gray and green skirt suit.
But, let’s take a moment for Zendaya:
A visual spectacle.
Mark the words: Maroon is the color du jour, and its reign is here to stay. Prepare your shopping carts accordingly, as Zendaya has spoken.